Monday, March 28, 2011
GEORGIA-PACIFIC PROFESSIONAL’S ANGEL SOFT PS™ NOW MEETS EPA RECYCLED FIBER GUIDELINES
QUALITY AND SOFTNESS COMBINE IN AN ENVIRONMENTALLY RESPONSIBLE BATH AND FACIAL TISSUE: GEORGIA-PACIFIC PROFESSIONAL’S ANGEL SOFT PS™ NOW MEETS EPA RECYCLED FIBER GUIDELINES
ATLANTA – Georgia-Pacific Professional’s Angel Soft ps™ Bath and Facial Tissue, the brand recognized by 96% of consumers, now has the added distinction of meeting the Environmental Protection Agency’s (EPA) Comprehensive Procurement Guidelines for minimum post consumer recycled fiber content. For managers of hospitality, upscale office, and restaurant facilities seeking to make a lasting positive impression on customers and guests, Angel Soft ps™ is the environmentally-conscious and cost-effective solution.
“With this enhancement made to the brand, we are able to further deliver on our brand promise,” said Nick Trainer, vice president – tissue and skin care for Georgia-Pacific Professional. “For a minimal investment, upscale facilities enjoy maximum returns in customer satisfaction by providing trusted, at-home comforts while away-from-home.”
Angel Soft ps Facial Tissue comes in a flat or cubed box and includes color indicator sheets that signal the need for refilling. Additionally, the bath tissue is available in an 80-roll Perfect Size™ case as well as a convenient 40-roll dispenser pack. When paired together, the bath and facial tissue upscale packaging provides an elegant, professional look to any facility.
The Angel Soft ps Bath and Facial Tissue line is a part of Georgia-Pacific Professional’s Green by Design® Program for environmental sustainability. To learn more about Green by Design® visit www.gppro.com/sustainability.
To learn more about the Angel Soft ps Bath and Facial Tissue or other Georgia-Pacific Professional products, please call 1-866-HELLO GP (435-5647) or visit www.gppro.com.
About Green by Design® Products
Since the 1930s, Georgia-Pacific Professional and its predecessors have pioneered systems that reduce waste. Georgia-Pacific Professional produces more than 200 away-from-home products containing 95 to 100 percent recycled fiber and 40 products that help companies earn LEED (Leadership in Energy and Environmental Design) certification. Georgia-Pacific Professional works closely with its affiliated recycling company, Harmon Associates, which facilitates the brokerage of six million tons of recovered paper each year.
In 2007, Georgia-Pacific Professional began labeling the environmental benefits of its products using the Green by Design designation. Green by Design-marked products follow the EPA’s 3 R program of reduce, reuse and recycle. Georgia-Pacific Professional labels the packaging for its Green by Design qualified products with seals that designate which of the 3 R’s the product satisfies and how the particular product satisfies the relevant environmental criteria.
About Georgia-Pacific Professional
Georgia-Pacific Professional is a provider of hygienic dispensing systems, towels, tissues, soaps, air fresheners, wipers, cups, cutlery and napkins. Two business groups operate under the Georgia-Pacific Professional business. The Washroom and Wiper Solutions group provides a wide range of products to market segments including office buildings, education, healthcare and manufacturing facilities. The Food Services Solutions group focuses on such segments as restaurants, coffee shops, convenience stores and lodging facilities. Georgia-Pacific Professional’s business features well-known product brands including enMotion®, Compact®, Dixie®, EasyNap®, SmartStock®, Brawny Industrial™and SofPull™. For more information about Georgia-Pacific Professional, please call 1-866-HELLO GP (435-5647) or visit us at www.gppro.com.
Experience GP Professional. Experience better.
*Source: Millward Brown Brand Equity Tracker Q2 2009